EY & PH

The ProHabits team is excited to continue supporting our collaboration with EY.
Together, we have delivered 500K nudges across 16 organizations, contributing to ProHabits’ impact of 3M nudges across 200 organizations to date.
- Adam Fridman, Founder

«ProHabits is the engine that allows companies to stay connected to their employees and to deliver on their initiatives.»

Pamela Stroko

VP of HCM Transformation & Thought Leadership

«Behavioral change is really hard to do. Common sense is far from common practice. ProHabits reinforces decades of proven practices and provides lasting change.»

Dr. Marshall Goldsmith

World-renowned business educator and coach.

«Success is a function of culture. Culture is a function of behaviors. As a leader there is so much you want to do. ProHabits gives you the path to do it.»

Scott Webster

SVP and Chief Technical Officier

Why partner with ProHabits?

Let’s be the answer to “what happens the day after” and create a long-term impact for our partners.

How It Works

EY GE Current - Thriving Through Turmoil

The Situation

Information leaked that GE planned to sell one of its long-tenured businesses (GE Current). With the buyer unnamed, leadership was concerned that employee anxiety and diminished trust would lead to a mass exodus and engaged EY to support change management efforts.

Our Approach

Started a cultural movement focused on defining & activating the cultural tenets of what it means to be ‘Current’ in a post-GE world.
Identified a cadre of Culture Champions to lead the culture movement.
Facilitated a Culture Champion Workshop to create a sense of excitement and anticipation to overshadow the uncertainty of the sales process.
Deployed ProHabits, a Behavioral Nudge tool to:
- Sustain the momentum
- Collect insights from champions
- Adapt direction and action on-the-fly, at scale
Client renewed behavioral nudging contract twice for a total of 18-months

Results:

100%

Achievement in employee retention goal throughout divestiture

82%

Of nudge commitments were completed

92%

Of Culture Champions recommended ProHabits to others in their organization

Case Studies

100%

achievement in employee retention goal throughout divestiture
72%

of team members saw more frequent leadership behaviors from their leaders in at least one category
2,400

nudges completed by operations leaders
62%

increase observed by agents in perceived leadership skills
91%

increase seen by supervisors in leadership nominations
95%

of nudges were brought to life by intelligence analysts

Case studies

EY Process

1. "What happens the day after"

Leadership development moment. Townhall.
Change management activation event.
2. Magic Slide

It is critical for your “buyer” to see “moment” translated into a relevant “nudge”. Reach out and we will create one within 24 hours.
3. Experience The Platform

“Our people are too busy” will be on their mind until they experience the ease of the platform.
It takes less than 2 minutes per day.